Tocanan Newsletter
AI Trends. Consumer Insights. Retail Strategy.
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Featured News
Why it matters: PwC projects Gen Z will slash holiday spend by nearly 25%, pulling overall sales down for the first time since 2020. Their value-first mindset contrasts with boomers’ rising budgets—forcing retailers to rethink promotions, novelty drops, and affordability to win across generations.
Why it matters: Chinese young travelers from 2nd- and 3rd-tier cities are powering new demand for global tourism. Multinationals are responding: Lotte Duty Free is partnering with Chinese agencies as Seoul pilots a visa-free program for tour groups ahead of China’s National Day.
Why it matters: Expanded Reels Trending Ads use AI to place brands near culturally relevant content, with early wins from JCPenney and SharkNinja. New Threads ad formats and simpler setup streamline activation, while Value Rules for awareness/engagement let advertisers guide Meta’s AI toward the most relevant audiences.
